Paamonim website redesign
Context
Paamonim is a nonprofit that helps people and families get their finances on steady ground. I redesigned its website, for desktop and mobile.
My challenge: make complex financial information accessible to non-professionals and families, through both the visual language and the way the content is organized, and turn the site into a friendly place that invites people to reach out.
Paamonim's impact
I wanted Paamonim's impact to land in a single glance, so I showed it through their nationwide reach: one map of the country, with the numbers for families, volunteers and local authorities changing on it. On mobile only the numbers change, so the small screen doesn't break into a list of figures.
Start here
People who come to Paamonim don't always know what they need. The page starts with the feeling, "Not sure where to start?", and breaks the way forward into three simple steps.
